Privacy
Policy.

The Clarke Standard is a media publication owned and operated by Clarke Media & Company. When this policy refers to "we," "us," or "our," it means Clarke Media & Company and The Clarke Standard collectively.

This policy applies to the website theclarkestandard.com and any related services, newsletters, or digital products we operate. If you have questions about this policy, you can reach us at privacy@theclarkestandard.com.

We collect information you give us directly — such as your name and email address when you subscribe to our newsletter, create an account, or contact us through our website.

We also collect certain information automatically when you visit our site. This includes your IP address, browser type, pages visited, time spent on pages, and referring URLs. We collect this through standard server logs and analytics tools.

We use your information to deliver the service you signed up for — sending you newsletters, managing your account, and responding to your messages.

We use anonymized, aggregated analytics data to understand how people use our site and to improve our editorial coverage.

We may occasionally send you emails about new features, subscription changes, or important notices. You can unsubscribe from marketing emails at any time via the link in any email we send.

We use Google AdSense to display advertisements on The Clarke Standard. Google AdSense uses cookies and similar tracking technologies to serve ads based on your prior visits to our site and other sites on the internet.

Google's use of advertising cookies enables it and its partners to serve ads to you based on your visit to our site and/or other sites on the internet. You may opt out of personalized advertising by visiting Google's Ads Settings at adssettings.google.com.

Third-party vendors, including Google, use cookies to serve ads based on a user's prior visits to our website or other websites. Google's use of advertising cookies enables it and its partners to serve ads to users based on their visit to our site and/or other sites on the internet.

We do not control the cookies placed by Google AdSense. For more information on how Google collects and uses data when you use our site, visit google.com/policies/privacy/partners.

We use cookies for several purposes: to keep you logged in, remember your preferences, measure site traffic, and serve relevant advertisements through Google AdSense.

First-party cookies are set by The Clarke Standard directly. Third-party cookies — including those set by Google AdSense — are set by our advertising and analytics partners.

You can manage or disable cookies in your browser settings. You can also opt out of Google's personalized advertising at adssettings.google.com. Note that disabling cookies may affect your ability to log into your account or use certain site features, and you may still see ads — they just won't be personalized.

We use a limited set of third-party services to operate The Clarke Standard inclulding a newsletter platform for email delivery, Google Analytics for aggregate site metrics, and Google AdSense for advertising.

Each of these providers is bound by their own privacy policies and data processing agreements. We encourage you to review Google's Privacy Policy at policies.google.com/privacy for details on how Google handles data collected through its services.

We retain your account information for as long as your account is active. If you cancel your subscription or delete your account, we will delete your personal data within 90 days, except where we are required to retain it for legal or financial compliance purposes.

Analytics and advertising data collected by Google is subject to Google's own retention policies.

You have the right to access, correct, or delete the personal data we hold about you. You can request a copy of your data or ask us to erase it by contacting us at privacy@theclarkestandard.com.

If you are located in the European Economic Area or the United Kingdom, you may have additional rights under GDPR, including the right to data portability and the right to lodge a complaint with your local data protection authority.

California residents may have additional rights under the CCPA, including the right to know what personal information we collect and the right to opt out of the sale of that information. Note that while we do not sell your data directly, Google AdSense's use of your data for ad personalization may constitute a sale under California law. You can opt out via the Global Privacy Control or by visiting adssettings.google.com.

The Clarke Standard is not directed at children under the age of 13, and we do not knowingly collect personal information from children. If we become aware that a child has provided us with personal data, we will delete it promptly.

We may update this privacy policy from time to time. When we do, we will revise the effective date at the top of this page and, where changes are material, notify subscribers by email.

Your continued use of The Clarke Standard after any changes constitutes your acceptance of the updated policy.

If you have any questions, concerns, or requests related to this privacy policy or your personal data, please contact us at privacy@theclarkestandard.com. We will respond within 10 business days.